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Exploring how rights advocates use information and digital technology to create positive change


"I definitely plan to develop trainings with the 10 tactics pack. The video is a powerful way for us to explain why what we do is important and the cards will help us guide others through the choices they need to make to realise their projects and goals. Eventually, we'd like to adapt these materials into Arabic."

Jessica Dheere, Social Media Exchange, Lebanon
See what others have been saying about 10 tactics here

10 tactics featured on the BBC website,The Ecologist and the BBC World Service.

10 Tactics News

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  • 10 tactics in New York City

    The Open Society Institute organised a screening of 10 Tactics in New York City on Monday 1 March

  • Inspiration for East African elections

    10 tactics received great praise last week when it was screened in Nairobi, Kenya, to more than 20 East African organisations working on election monitoring and civic participation

  • A new community of info-activists in Sweden

    On Thursday 18 February Stephanie Hendrick held a '10 tactics for turning information into action' screening and workshop at the HUMlab, Umeå University in Sweden

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    About this project

    Stephanie Hankey, co-founder of Tactical Tech, says “The project came about when we hosted an info-activism camp in India earlier this year. The event brought together more than 100 rights advocates, technologists and designers from around the world who we knew had really interesting stories to tell about how they had turned information into action using digital technologies. We decided to document and explore people's stories throughout the camp. When we had finished we knew that what we had collected was pretty remarkable. Many of the stories highlighted ground-breaking use of the internet and digital technologies. They show what is possible for rights advocates to achieve now even with very few resources.”

    10 tactics features 35 info-activism stories told from the point of view of advocates in 24 different countries including Lebanon, India, Tunisia, Egypt, Kenya, Indonesia, South Africa and the UK. Highlights include accounts of:

    • Noha Atef's blog, TortureinEgypt.net, which led to the release of illegally detained prisoner.
    • The use of YouTube karaoke videos to raise awareness about sex workers rights in Cambodia, told by Dale Kongmont.
    • FrontlineSMS being used for citizen reporting during this year's violent clashes in Madagascar, discussed by, creator of the software, Ken Banks.

    The cards are designed to complement the film with examples from the video, a detailed case study, and tips and advice on how you can use the same tactics effectively in your own work.

    Tanya Notley, who managed the project, says “We hope these stories can be used to inspire others. The video and cards provide the sort of in-depth background information you usually don't have access to. People have told us how much their digital activism cost, what tools they used, what skills they needed, what the local context was and they have revealed exactly what happened. All of this information can be used by other people to develop their own ideas.”

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    WHAT IS 10 TACTICS?

    10 tactics provides original and artful ways for rights advocates to capture attention and communicate a cause. It includes a 50-minute film documenting inspiring info-activism stories from around the world and a set of cards; with tools tips and advice, for you to work through as you plan your own info-activism. A new chapter of the film and a card will be released on this website every week.

    UPCOMING SCREENINGS

    QUEZON CITY, PHILIPPINES
    March 13
    NEW YORK, USA
    March 16
    PUEBLA, MEXICO
    MARCH 17
    CAPE TOWN, SOUTH AFRICA
    March 17
    VILNIUS, LITHUANIA
    March 26
    more screenings>>
    past screenings>>

    READ THE TACTICS & BASICS CARDS (pdf)

    Tactic 1
    TACTIC 1

    VIEW
    Tactic 2
    TACTIC 2

    VIEW
    Tactic 3
    TACTIC 3

    VIEW
    Tactic 4
    TACTIC 4

    VIEW
    Tactic 5
    TACTIC 5

    VIEW
    Tactic 6
    TACTIC 6

    VIEW
    Tactic 7
    TACTIC 7

    VIEW
    Tactic 8TACTIC 8
    VIEW
    Tactic 9
    TACTIC 9

    VIEW
    Tactic 10
    TACTIC 10

    VIEW
    Basic card 1
    BASIC 1

    VIEW

    Get involved

    • Order the full pack
    • Screen the film
    • Translate the film
    • Tell us your story
    • More toolkits & guides
    • info-activism camp 09